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OTC market in Central and Eastern Europe to reach €12bn in 2010 - September 2008

In 2007, the Central and Eastern European market of over-the-counter (OTC) products was worth some €7.4bn, up by approx. 16% year on year in euro terms. According to our estimates, in 2010 the market may be worth almost €12bn, and Romania, Russia and Ukraine are set to develop at the fastest pace in the region.

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OTC market in Central and Eastern Europe 2008 offers a detailed discussion of the OTC sector, with special attention given to its most important markets: Russia, Poland, Romania, Hungary, Ukraine, the Czech Republic, Bulgaria and Slovakia. The report is an indispensable guide for those considering entering or already active on the OTC market. It analyses the conditions governing business management and provides crucial information regarding the OTC market’s present condition, as well as opportunities and obstacles for its future development. Useful data regarding distribution channels and profiles of the market’s most important actors also constitute an important part of the publication.
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PMR is a British-American company providing market information, advice and services to international businesses interested in Central and Eastern Europe as well as other emerging markets. PMR key areas of operation include business publications (through PMR Publications), consultancy (through PMR Consulting) and market research (through PMR Research). Being present on the market since 1995, employing highly skilled staff, offering high international standards in projects and publications, providing one of most frequently visited and top-ranked websites, PMR is one of the largest companies of its type in the region.